Brand Elements history. Have a look how and when these were established.These brand elements are now accompanied with origin plaza.

  • Hitachi was founded in 1910 by electrical engineer Namihei Odaira in Ibaraki Prefecture.The company’s first product was Japan’s first 4-kilowatt (5 hp) induction motor, initially developed for use in copper mining.The company’s toponymic name by superimposing two kanji characters: hi meaning “sun” and tachi meaning “rise.”
  • Daikin Industries Ltd was founded in 1924 as Osaka Kinzoku Kogyosho LP by Akira Yamada. In 1953, Daiflon or polychlorotrifluoroethylene was developed. In 1963 the company was renamed Daikin Kogyo Co Ltd and developed Neoflon. In 1982 it was renamed to the current Daikin Industries Ltd.
  • LG Electronics was founded as GoldStar (Hangul:금성) in 1958. It was established in the aftermath of the Korean War to provide the rebuilding nation with domestically-produced consumer electronics and home appliances. LG Electronics produced South Korea’s first radios, TVs, refrigerators, washing machines, and air conditioners
  • Sony began in the wake of World War II. In 1946, Masaru Ibuka started an electronics shop in a department store building in Tokyo. The company started with a capital of ¥190,000 and a total of eight employees establish a company called Tokyo Tsushin Kogyo . The company built Japan’s first tape recorder, called the Type-G. In 1958, the company changed its name to “Sony”.
  • General is a brand of air conditioners owned by Fujitsu General Limited of Japan. Fujitsu General manufactures and markets various air conditioning units and humidity control solutions under the General and Fujitsu brands in different markets.
  • Gree was established in Zhuhai, Guangdong, in 1989 under its former name of Zhuhai City Haili Cooling Engineering Company Limited . It was restructured and renamed Gree Electric Appliances Inc. of Zhuhai in 1994. The company started as a nameless factory with 200 employees and annual production of less than 20,000 units.
  • Carrier  Willis Carrier is credited with inventing modern air conditioning in 1902. In 1915, Carrier and six other engineers pooled $32,600 to form the Carrier Engineering Corporation.They purchased their first factory in 1920, in Newark, New Jersey.
  • Midea   is a Chinese electrical appliance manufacturer, headquartered in Beijiao, Shunde, Foshan, Guangdong and listed on Shenzhen Stock Exchange. As of 2018, the firm employs approximately 135,000 people in China and overseas with 200 subsidiaries and over 60 overseas branches

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